How long does SEO take to show results?

It depends on the current state of your website and how competitive your market is. Most businesses see measurable improvements within three to six months of consistent work. Paid search can generate enquiries faster.

Do you guarantee rankings?

Nobody can guarantee specific positions in Google. Anyone who does is misleading you. What we can guarantee is that every piece of work we do is aimed at improving visibility through methods that follow search engine guidelines.

What is Local SEO and do I need it?

Local SEO focuses on helping your business appear in searches tied to a specific location. If your customers are based in a city or region and you want them to find you there, local SEO is relevant to what you are doing.

Can you run ads while also doing SEO?

Yes, and it often makes sense. Paid search can generate enquiries right away while organic improvements take hold. We plan both around the same customer journey so they support each other.

Do I need a new website before starting marketing?

Not always. In some cases we recommend fixing the website first because traffic to a broken or confusing site rarely converts. We assess what you have and tell you honestly what should happen first.

All Services

DIGITAL MARKETING

Help the right people find your business.

We improve how your business appears in search, strengthen your local presence, and build campaigns that lead people toward a clear next step.

Start a Marketing Project Request a Free Website Review

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slightlydigital.ca › services

Digital Marketing – Slightly Digital

SEO, local search & paid campaigns for growing businesses...

4.9 · 34 reviews

Slightly Digital

Digital Marketing · Open

4.9 · 34 reviews

Campaign active

Reach+42%

Clicks+28%

New Enquiry

JUST NOW

“Found you on Google — looking for help with local SEO.”

WHAT WE HELP WITH

What we're great at.

Search Engine Optimisation

For businesses that want to be found in search without paying for every visitor who arrives.

Technical Audit
On-Page Optimisation
Keyword Research
Schema Markup
Core Web Vitals
Crawlability Fixes

Local SEO

For businesses serving a specific city or region who need to show up when nearby customers search.

Location Pages
Local Citations
Map Pack Optimisation
Review Strategy
NAP Consistency
Local Content

Google Business Profile

For businesses whose profile is the first thing a customer sees, before they ever reach the website.

Profile Setup & Cleanup
Category Selection
Service Listings
Photo Management
Review Responses
Q&A Management

Paid Search

For businesses that need enquiries now and cannot wait for organic search to build up over time.

Google Ads
Search Campaigns
Keyword Bidding
Landing Page Matching
Conversion Tracking
Ad Copywriting

Social Advertising

For businesses looking to reach or re-engage an audience that is not actively searching yet.

Meta Ads
Instagram Campaigns
Audience Targeting
Retargeting
Creative Testing
Campaign Reporting

Content Strategy

For businesses that want ongoing search visibility built through genuinely useful content, not filler.

Content Planning
Blog Articles
FAQ Pages
Pillar Pages
Competitor Gap Analysis
Content Calendar

Landing Page Optimisation

For businesses sending paid traffic somewhere that needs to convert, not just look presentable.

Page Structure
Messaging Clarity
CTA Design
Form Optimisation
Speed Improvements
Conversion Focus

Reporting & Improvement

For businesses that want to know what marketing spend is actually producing, in plain terms.

Monthly Reporting
Traffic Analysis
Keyword Tracking
Conversion Analysis
Campaign Performance
Action Recommendations

THE FULL PICTURE

Marketing should lead somewhere useful.

More traffic means very little if the website is confusing, slow, or unclear. We connect marketing with the page, offer, and customer journey behind it.

Marketing

Search
Paid ads
Social

Website

Landing page
Clear offer
Enquiry flow

WHERE BUDGET USUALLY GETS WASTED

A small number of predictable mistakes.

Marketing budget gets wasted in a small number of predictable ways. Most of them are not about which channel was chosen. They are about how the channels were set up and whether they were connected to each other at all.

Fixing this is less about spending more and more about spending in the right order, on the right channel, with a way to see what it actually produced.

Paid ads run to a site with no conversion tracking, so nobody knows what actually worked

Budget spreads thin across every channel at once instead of the one or two that fit the business

SEO and paid search are run as unrelated projects instead of one customer journey

Campaigns target broad national keywords when the business only serves one city or region

Content gets published on a fixed schedule regardless of whether anyone is searching for it

BEFORE THE CAMPAIGN STARTS

Marketing sends traffic. It cannot fix the site traffic lands on.

No amount of search visibility or ad spend compensates for a website that is slow, unclear, or missing the basic structure search engines need to index it. Before we take on marketing work, we check whether the site itself is ready, because campaigns built on top of a broken foundation rarely hold up.

We have written about what that foundation includes in can search engines actually find your site and what to check once traffic is already arriving in the reason your website looks great and still does not generate leads.

HOW WE THINK ABOUT IT

Four pillars.

Search Visibility

Improving how your website ranks for the search terms your customers actually use.

Local Presence

Making your business easy to find in local search results and on Google Maps.

Campaigns

Paid search and social campaigns designed around real customer intent.

Conversion

Turning traffic into enquiries by connecting marketing with clear, purposeful landing pages.

FREE WEBSITE REVIEW

Not sure where to start? Start with a free website review.

We look at how your site performs in search, what is working, and where the biggest gaps are. You get a clear report with specific recommendations, no strings attached.

Request a Free Website Review

Takes about two minutes to submit. We review and follow up within a few days.

COMMON QUESTIONS

FAQ

HOW WE WORK

Our process.

Discover

We learn about your business, customers, and goals before touching any design or code.

Plan

A clear scope, realistic timeline, and defined outcomes before any work begins.

Design & Build

Iterative development with regular checkpoints so nothing is a surprise at the end.

Launch & Support

A careful launch followed by ongoing support to handle what comes next.

Recent Work

Real estate technology

INDUSTRY FOCUS

Local SEO for restaurants and food businesses

Local search for restaurants has specific requirements. Our restaurant website guide covers how sites and Google Business Profiles need to work together.

Restaurant Website Guide

Local SEO for dental clinics

Dental SEO is about turning local searches into patient enquiries. Our dental local SEO guide covers the profile, treatment pages, and tracking that matter most.

Dental Local SEO Guide

Local SEO for DentistsDental clinics found by patients searching for care in their neighbourhood.

Ready to Start

Have something worth building?

Have a project in mind? Tell us what you're building, fixing, or trying to improve.

Start a Project Book a Quick Call

Toronto, Ontario · Canada

Also available from us:Web & Digital Products Creative Studio Custom Software Design