Project Notes
The brief
An extension of the Meathead brand required a separate online storefront for a frozen delivery subscription model with its own pricing, product catalogue, and fulfilment rules, without diluting the main retail store or creating brand confusion.
What we built
A standalone Shopify experience built alongside the main store, sharing brand equity while operating independently. The checkout and product logic were structured around frozen shipment requirements: order minimums, delivery windows, and packaging constraints all reflected in the product configuration and customer-facing messaging.
Industry guide:Restaurant Website Design
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